The smell of fresh cotton wafted by a gentle spring breeze. The scent of jasmine along a country lane. The earthy fragrance of a wooded copse. The candy sweet smell of sugary lip-gloss and teenage fantasies. Love’s Baby Soft conjures such personal memories for so many users, that trying to define the scent for just one aspect of nostalgic value is virtually impossible. The classically rubenesque bottle, decorated with girlie candy hearts and pinkness is a reminiscent nod to the vibrant 70′s, when color defined and individualized.
Clean, contemporary and bearing a wonderfully natural aroma, Love’s Baby Soft represents a fragrance with versatility. Dress it up with the ultra-feminine Love’s Baby Soft Body Wash, or All Over Body Mist for a truly noticeable sweetness; or simply spritz upon the pulse points for casual wear, and a gentle, gradual sillage that will permeate the air around you throughout the day. The beauty of this baby-gentle fragrance is it’s conformity – it can be whatever you choose it to be, and unlike many fragrances, can be layered to achieve just the right level of noticeable aroma.
Laced with the subtle sweetness of jasmine; a soothing hint of rose, and an underlying base note of patchouli; Love’s Baby Soft is delightfully feminine, yet with a musk the 20 plus woman will find quite mature. Herbaceous patchouli is actually a member of the ‘mint’ family, and renowned for it’s woody, spicy notes. Conversely, vanilla takes the edge off what would otherwise be an Opium-like strength of scent, and really boosts those subtle floral notes. The sugary essence that many attribute to Love’s Baby Soft’s gorgeously gentile aroma stems from a delightful infusion of rose to the powdery scent (often likened to strawberries) – surely one of the subtlest finer ingredients to this free-as-a-bird fragrance.
Old vs. New
Those who have been using Love’s Baby Soft since it’s inception in 1974, will no doubt be aware the original fragrance was the product of M.E.M – responsible for the equally popular Love’s Cosmetics, which went down a storm with both teens and twenty-somethings. Love’s Baby Soft proved to be as iconic – the delightfully simple fragrance layers contributing to a clean-cut scent that embodied the innocence of childhood, and the transition into maturity. Women loved it’s youthfulness and subtle sexy undertones – must be the musk!
The present day formula for Love’s Baby Soft remains unchanged from the vintage original, still bearing those essential notes which made the fragrance ripe for it’s time. Today, women love Baby Soft for it’s casual femininity, strawberries and cream overtones and a longevity which transcends from day, to night. Unlike many subtle fragrances whose sillage eventually erodes down to nothing, Love’s Baby Soft becomes a lingering musk reminiscent of freshly washed or moisturized skin, yet with more depth . Immerse yourself in the scent of love, and an innocence befitting of your womanliness.
A Male Perspective
If there’s one thing that a large proportion of Love’s Baby Soft fans will unanimously agree upon, it’s that their men love this fragrance. There’s something about the cool, sweet scent that men find both endearing and sexy, however out-going or confident the woman in her life. Deep down, beneath the swagger and the smile, is a woman with a girl’s heart. Some call it ‘cuteness’, other’s call it real femininity, but a woman wearing Love’s Baby Soft is agreed to be a woman who still embraces her ‘girly-ness’ to some degree.